{"title":"Reflective Roof Coatings","description":"\u003cp\u003eAny roof can become a “cool” roof by applying a reflective roof coating. It can be done at any time while the roof has some useful life remaining.\u003c\/p\u003e\n\u003ch2\u003eWhat are reflective roof coatings?\u003c\/h2\u003e\n\u003cp\u003eA reflective roof coating reflects solar energy back into space instead of being absorbed by the roof surface. A “black” roof becomes incredibly hot in the heat of summer with temperatures exceeding 180F in some cases. The additional heat load on the roof makes your airconditioners work harder.\u003c\/p\u003e\n\u003ch2\u003eBenefits of reflective roof coatings\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eReduces the roof surface temperature by up to 50%.\u003c\/li\u003e\n\u003cli\u003eReduces the indoor temperature by reducing heat transmission into the building.\u003c\/li\u003e\n\u003cli\u003eSaves on cost of air conditioning the building by increasing the efficiency of roof-mounted HVAC units.\u003c\/li\u003e\n\u003cli\u003eReduces the energy costs by reducing the “peak electrical demand”. Slows premature aging of a roof due to thermal cycling and UV degradation.\u003c\/li\u003e\n\u003cli\u003eIncreases the effective “R” value of insulation.\u003c\/li\u003e\n\u003cli\u003eContributes to Title 24, LEED, and other green rating system requirements.\u003c\/li\u003e\n\u003cli\u003eReduces landfill materials – at least 10% of landfill waste is made up of roofing materials.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eWhat qualifies as a reflective roof coating?\u003c\/h2\u003e\n\u003cp\u003ePer ENERGY STAR, they are roof coatings with properties of at least 65% reflectivity and 50% emissivity after 3-year aging.\u003c\/p\u003e\n\u003ch2\u003eFor Building Owners\u003c\/h2\u003e\n\u003cp\u003eA reflective roof coating is an excellent investment. The long-term benefits can help offset installation costs by providing:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eLonger roof life by protecting the roof from UV degradation.\u003c\/li\u003e\n\u003cli\u003eLower maintenance costs over the life of the roof by solving roof leaks and keeping the roof system dry.\u003c\/li\u003e\n\u003cli\u003ePredictable maintenance budgets by re-coating the roof rather than replacing it.\u003c\/li\u003e\n\u003cli\u003eZero tear off and lower installation costs than a new roof.\u003c\/li\u003e\n\u003cli\u003eMinimal disruption to the occupants. Businesses stay open during application.\u003c\/li\u003e\n\u003cli\u003eA more comfortable work environment inside the building by reflecting the sun’s heat and keeping the interior cooler.\u003c\/li\u003e\n\u003cli\u003eOpportunity for energy credits, tax savings, rebates.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch2\u003eFor Roofing Contractors\u003c\/h2\u003e\n\u003cp\u003eContractors love reflective roof coatings because:\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eThey’re easy to install with less training and on-the-job risk compared to hot-applied roofing materials.\u003c\/li\u003e\n\u003cli\u003eOpportunities to work with agencies and public entities (schools, public works departments, local, state or federal customers) who are under executive order to use energy efficient materials.\u003c\/li\u003e\n\u003cli\u003eReflective roof coatings meet Title 24 compliance requirements.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eRoof coatings are considered “restoration” and not a new roof system. They are usually expensed in the fiscal year during which they are applied instead of amortizing the cost over the life of the roof. This can be a huge tax benefit to building owners. Check with your CPA or CFO if this applies to your roof.\u003c\/span\u003e\u003cbr\u003e","products":[{"product_id":"energymax-aliphatic-polyurethane","title":"EnergyMax Aliphatic Polyurethane 5g White","description":"\u003cp\u003eEnergyMax Aliphatic Polyurethane is a high-performance, solvent-based, single-component, moisture-cure, high-solids elastomeric polyurethane roof coating. Designed for superior protection and durability, its elastomeric properties allow it to expand and contract with temperature changes, making it reliable in any climate.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUses:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrimary Use:\u003c\/strong\u003e Ideal for sloped roofs such as metal and concrete, providing a robust barrier against leaks and environmental damage.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSecondary Use:\u003c\/strong\u003e Suitable for asphalt built-up, modified bitumen, single-ply (EPDM, TPO) membranes, and sprayed polyurethane foam roofs.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSeamless, Elastic Membrane:\u003c\/strong\u003e Provides a strong, flexible layer that seals and repairs existing leaky roofs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFungicide and Mildewcide Protection: \u003c\/strong\u003eContains additives to prevent mold and mildew growth, ensuring a healthier roof environment.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperior Adhesion:\u003c\/strong\u003e Bonds effectively to various substrates, making it an excellent primer and base coat for asphalt and single-ply roofs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReflective Properties:\u003c\/strong\u003e Helps reduce cooling costs, prevent UV degradation, and avoid premature roof failure..\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHigh Tensile Strength and Elongation:\u003c\/strong\u003e Ensures durability and flexibility, allowing the coating to withstand environmental stresses.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOptimal for Polyurethane Foam: \u003c\/strong\u003eOffers excellent protection for polyurethane foam, enhancing its longevity and performance.\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Lexis","offers":[{"title":"5 gallon \/ White","offer_id":44417589084407,"sku":"EMPR-05-WH","price":338.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0669\/8696\/7287\/files\/EMPR-05-WH.webp?v=1710273849"},{"product_id":"energymax-silicone-coating","title":"EnergyMax Silicone Coating","description":"\u003cp\u003eEnergyMax Silicone Coating 5G White is a high-solids, solvent-based, single-component silicone roof coating that cures upon exposure to moisture.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eUses:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003ePrimary Use: \u003c\/strong\u003e Suitable for concrete,  asphalt built-up, modified bitumen, single-ply (EPDM, TPO) membranes, and sprayed polyurethane foam roofs.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSecondary Use: \u003c\/strong\u003eideal for metal roofs, offering superior protection and durability\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSuperior Waterproofing: \u003c\/strong\u003eDries to form a breathable membrane with exceptional weathering characteristics, preventing moisture entrapment and premature roof failure.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnaffected by Ponding Water: \u003c\/strong\u003eEnsures long-lasting protection even in areas where water tends to accumulate.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eReflective Properties:\u003c\/strong\u003e Reflective coating reduces cooling costs by lowering roof temperatures.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003ePotable Rainwater Catchment: \u003c\/strong\u003eSafe for use in potable rainwater catchment applications.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eComplies with Standards: \u003c\/strong\u003eMeets all ASTM D 6694-08 and -07 requirements for liquid-applied silicone coatings and ASTM C1305 crack bridging ability.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTop Coat Compatibility: \u003c\/strong\u003eAn excellent top coat over EnergyGuard Aromatic Polyurethane[hyperlink to product page] for enhanced UV and ponding water resistance.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eEco-Friendly: \u003c\/strong\u003eEasy to use, non-toxic, and VOC-compliant silicone roof coating.\u003cbr\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c!----\u003e","brand":"Lexis","offers":[{"title":"5 gallon \/ White","offer_id":44422948520183,"sku":"EMSC-05-WH","price":254.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0669\/8696\/7287\/files\/EMSC-05-WH.webp?v=1710272155"}],"url":"https:\/\/lexiscoatings.com\/collections\/reflective-roof-coatings.oembed","provider":"RoofCoatings.com","version":"1.0","type":"link"}